More consumers are shopping with the environment in mind

More consumers are shopping with the environment in mind

More consumers are shopping with the environment in mind

A study shows consumers are changing what they buy and how they shop because of environmental concerns. 

Jen Walsh with Dairy Farmers of Wisconsin says consumers perceive some common food products negatively affect the environment. “So, bottled water is really seen as having the biggest negative impacts on the environment, of course, all of those plastic bottles. Beef is next. Then we see dairy milk and cheese.”

Walsh says research by NYU Sterns School of Business and IRI shows what retail sales reveal about sustainable product sales compared to their conventionally produced counterparts.